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If you ask any experienced online marketer what the most important thing you can do when youre building an online business, they will tell you that it is the creation of an e-mail mailing list.

Initially, each name on each list is a prospective buyer, but once you know how to work an email list with the right perspective, you will quickly start to close some prospects to become customers.

It doesnt matter what type of online business youre running, it is just important to understand that there is a difference between making money online and growing your business.

For example, many people decide they want to earn money through the internet to begin their journey without a product or service to offer potential customers. As a result, they start doing things like promoting products as an affiliate marketer through paid advertising or a website.

In both cases, the seller can make money, but they build their business, because the heart of a business development concept is the ability to collect information from internet users to take some action and to give permission in sending further information at some future time. In this case, the specific action will be to ask them to subscribe to your emailing list.

Using the tactics and strategies youll discover in this manual, you will be able to convince some of your potential customers to spend money with you, who also become potential repeat customers.
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