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Comment & Subscribe Plugin
Dear Fellow Marketer,
You know it's true: Your mailing list is your most valuable asset, and growing that list is very likely among your most important tasks.
Time was, an opt-in form near the top of the page that promised little more than a regular newsletter was enough to generate leads. But no more.
Now you're encouraged to place multiple forms on your page:
- In your header
- In your sidebar
- After each post
- On a separate "squeeze page"
- In a pop-up
- And even in the middle of your posts!
But all of those forms - while they sometimes work - are missing an important point...
Some Visitors Are Just More Likely To Sign Up Than Others
It's true. Not everyone who lands on your site is interested in joining your list. That's why you test your opt-in incentives, study your visitors' demographics, and spend hours on keyword research - just so you can attract the people for whom your content resonates the most.
Not the browsers who pop in and out in less than 4 seconds.
Not the one-time visitor who gets what he needs and never returns.
Not the freebie seeker who downloads your report and promptly unsubscribes.
Instead, you want the truly engaged, the visitor who loves what you have to say, and who is an eager participant in the community you're building.
How To Instantly Identify Your Biggest Fans
There's no secret formula really. It's not whether or not they follow you on Facebook or put you in their Google+ circles.
The fact is, your biggest fans - and those most likely to want and benefit from your mailing list - are those who take the time to engage with you.
The visitors who read your blog and take the time to leave a comment.
Think about it. They've read your entire post. They found enough value in it that they have something to add or share. And they're willing to take a few minutes out of their busy day to comment.
At a time when the average webpage visit can be measured in seconds, it's safe to say that your commenters are some of your biggest fans.
That's no doubt why placing an opt-in form near the end of each post is such a popular choice today. But it's not enough.
We're Blind To Opt-In Forms
Just as we've learned to ignore the sidebar form and the pop-up form and click away from the squeeze page, even the bottom-of-the-post form is suffering from our lack of awareness.
But if we're taking the time to leave a comment, we're clearly engaged with the content and the page. We're paying attention. We're seeing everything.
So how can you, the blogger in search of a larger mailing list, ensure your commenter is offered the best chance to join your list?
Connect Your Commenting System To Your Mailing List Provider
Sounds simple doesn't it? The fact is, it's one of the most effective methods for growing your mailing list, and almost no one is doing it!
Of course, writing the code to make two completely separate systems talk to each other is understandably a bit much to expect from most bloggers. That's why we've developed a powerful and easy-to-use plugin that allows you to capture the names and emails of your biggest fans, right at the moment of engagement.
The Comment Subscribe plugin gives your readers one-click access to your best content. With just the click of a button, commenters are automatically added to your mailing list. It really could not be any easier!
Here's how it works:
- Visitor reads your blog post
- She expands on your thoughts or shares her experiences in the comments
- She checks a box to opt-in to your list at the same time!
Since it's both intuitive and easy for visitors to do, unlike filling out a form, they are far more likely to actually do it!
But even better, since it's a WordPress plugin, it comes with a host of features you'll love:
- Simple one-click installation - no databases or cPanel or FTP access required
- No complicated set-up - just connect your autoresponder and the plugin does the rest
- No need to touch any cryptic code, create an "app" or hunt down your list ID
- Set custom call to action to speak directly to YOUR readers
- Easy native connection to AWeber means you have total control
- Simple cut and paste form code connects virtually any other autoresponder service
- Connect to any of your mailing lists just by choosing from the drop-down menu
- Secure connection with AWeber means you don't expose your list details to the public
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