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Me, Bono, and Social Influence

I believe that we are getting social media all wrong, we treat it like it is the end game, social media platforms give us a brief window into each others lives. In this short sharp e-book I lay out what it took me almost a decade to learn about communication both online and in the real world, using palatable memes and quotes. The world is starving for authenticity right now and we can turn it around. I hope you find these humble thoughts from a traveller still stumbling down the path helpful on your own journey.
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