$3.97
Download NowSold by minx on Tradebit
The world's largest download marketplace
3,252,005 satisfied buyers
The world's largest download marketplace
3,252,005 satisfied buyers
Profit Secrets Volume I ++With MRR++
"Discover How You Can Start Making Money Right Now With Minimum Effort By Getting Other People To Willingly Promote Anything For You!"
Viral Marketing Success Story: Houston of Natural Science (HMNS)
The Houston Museum of Natural Science (HMNS) was one chosen to showcase the world-famous Exhibition for the Lord of the Rings Trilogy. HMNS quickly realized that while the exhibit was expected to generate a great deal of interest, it didn't have a lot of appeal for their core audience. The success of the exhibition, therefore, would rest in how it was marketed.
The Houston Museum of Natural Science quickly called in Spur Digital to help reach the targeted demographic audience and generate interest in the Exhibit. HMNS was, also, hoping to acquire new patrons and members to further their future revenue.
Spur digital worked with HMNS to identify the target market for the campaign and developed an integrated online media plan to reach those audiences. The campaign featured an online contest that was marketed through targeted online media outlets including relevant Web sites, Search Engines and third party E-mail lists. Viral marketing was an important component of the campaign, so Spur developed an innovative strategy to get people to refer their friends.
Spur identified the target audience as males 18 to 34 years old who were fans of action and fantasy films, frequent video game players and movie renters, tech-savvy who generally didn't hang out at museums. Based on this information, Spur chose search engine advertisements that would accompany specific search words, dedicated e-mail advertisements, sponsored e-mail advertisements, banner ads on web sites targeted toward the desired audience, and e-mails to the HMNS list.
Did it work? You bet! The results were excellent. The impact of the viral marketing effort was astounding - over 23% of registrants came originated from the Tell-A-Friend feature. The direct marketing efforts yielded impressive results as well. In total, the 12 week, locally-targeted online campaign yielded more than 2 million targeted impressions, 40,000 unique visits, almost 12,000 and 6,000 invitations sent by friends at a cost per action of less than $3.00. These contributed to the record attendance of almost 100,000 over 3 months.
In Profit Secrets Volume I: The Secrets To Getting Rich With Viral Marketing I reveal all. Here's just a few of the things I'll be covering:
The "buzz" concept and how to create it like a massive bee hive before your project launches for success!
Inspiring Viral Marketing success stories you can model your business after and enjoy the same privileges of massive sales and massive publicity!
How to add an edge to your Information Product(s) and make it go viral, passing hand in hand, hard drive in hard drive, spreading the good word about you and your business!
Leverage on E-mail marketing and how you can create a mad house of buzz within your mailing list!
The power of blogging and how you can spread the word out like a virus that will spur people to pass the word on to the next!
How to use newsletters and practice a little-known Viral Marketing tactic that will make people not only break their own wallets for you but also other people to do the same - without you asking!
The mechanisms of Viral Marketing that makes people cannot afford to keep it all to themselves that they have to talk about you!
The 5 critical success factors that will make or break your Viral Marketing campaign.
How to create a controversy over your product, service or project among your close friends and contacts!
The great incentives for people to talk and spread the word about you (other than affiliate programs),
And much more!
Get it now before price goes up!
File Data
This file is sold by minx, an independent seller on Tradebit.
| File Size | 1 megabytes |
| File Type | ZIP |