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Hot And Viral Marketing MRR Ebook
Table of Contents
VIRAL MARKETING FOR YOUR ONLINE BUSINESSES .............. 4
The Elements of a Successful Viral Campaign ......... 4
There is a Free Lunch, and You're Serving It .......... 4
Share and Share Alike... 5
Social Networks................ 5
Learn to Use Your Friends and Their Resources.. 6
Make it Special........................... 7
Going Viral........ 8
How is Viral Marketing unique............. 13
Strategies..... 14
Gives away valuable products or services............ 14
Provides for effortless transfer to others.............. 15
Scales easily from small to very large................... 15
Exploits common motivations and behaviors...... 16
Utilizes existing communication networks........... 16
Takes advantage of others' resources................... 17
History and Viral Marketing Campaigns. 17
Classic historical examples...... 18
Opportunities & Ideas.. 21
Methods that Work.................. 21
Winning a Prize............................. 22
Inform Them... 22
Free Trials........ 23
Play A Game.... 23
Opt In not Out. 23
Basic Marketing........................ 26
Tracking Costs.......................... 27
Defining Success............................ 27
Importance of Having a Plan.. 28
Reward Costs............................ 29
1. Get them to sign up................... 29
2. Track Them. 29
3. Boost sales.... 30
4. Offer the RIGHT rewards........ 30
Targeting the right Audience.. 31
Segmenting Customers............ 31
Further Segmentation................... 32
Audience Segmentation Defined........................... 33
Gather Segment Data............... 35
Target People With Money...... 36
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