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500 Tips for Communicating with the Public
This book contains advice for all who work with people – at ‘the front line’ – and in particular those who work with clients in the helping professions. Why do we need to communicate well?
People have always tried to communicate from the minute they were born, and perhaps take for granted their ability to do so effectively. However, communication does evolve, having grown more sophisticated and complex as societies have developed.
Within the ‘helping professions, in which communication is central to the job, some pioneers decided that they needed acquired skills as well as natural ability, and started to draw
upon the ideas and skills found in training for counsellors: the development and analysis of different kinds of language, both verbal and non-verbal.
Communicating with the public is not counselling the public, but we believe that volunteers, carers, public
servants and everyone in the helping professions can benefit enormously from learning adapted forms of counselling and communication skills.
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